Author Archives: Audi Media

Sporty and elegant, versatile and connected – the Audi prologue Avant show car

slider

New interpretation of the Avant philosophy Groundbreaking infotainment architecture and entertainment concept High-performance hybrid drive with 455 hp and 750 Nm (553.2 lb-ft) of torque Ingolstadt – A design with dynamic elegance and the latest high end technologies: The Audi prologue Avant show car with its stretched roof which the brand is presenting at the [...]

A word from … Mattias Ekström

featured

The Audi driver about the DTM festival at Hockenheim and the planned joint appearance of the DTM and FIA Rallycross World Championship (World RX). You’re a DTM driver and owner of a private rallycross team. How do you view the joint appearance of DTM and World RX at Hockenheim? It’s fantastic that this is coming [...]

Audi and the ‘DTM 2015’ project

featured

In ten weeks from now, the ‘DTM 2015’ project will begin in earnest for the Audi squad. On May 2, the first in a total of 18 races of the new season will be held at the Hockenheimring. Audi’s mission for 2015: to defend the manufacturers’ title in the internationally popular touring car racing series and to bring the drivers’ title back home to Ingolstadt and Neckarsulm

Three friends in the Audi R18 e-tron quattro

featured

Ingolstadt – Audi’s Le Mans program has been in existence since 1999 and during this period there have been numerous successful driver teams competing in unchanged line-ups for many years. The three Le Mans winners Marcel Fässler/André Lotterer/Benoît Tréluyer (CH/D/F) are by now ranking in second place of this list. Putting together driver pairings in [...]

Aesthetics in motion – Lighting design and lighting technologies at Audi

slider

Ingolstadt – Audi is the world’s leading brand for automotive lighting technology, and new solutions such as Matrix laser headlights continue to drive progress. In addition to its function, the lighting of Audi models is also of central importance as a design element. The lighting visualizes the brand’s core values – progressiveness, sportiness and sophistication [...]

Audi makes night into day:  new lighting competence center

featured

Audi is extending its lead in the field of automotive lighting technology with a new lighting competence center at the company’s site in Ingolstadt. Vehicles can be driven into this underground light tunnel, which is 120 meters long and offers new possibilities, especially for the development of innovative lighting solutions and camera-based lighting assistance systems

Audi reveals laser headlights for the new R8

featured

New mid-engine sports car features high-tech headlights Laser high-beam offers high light intensity and excellent range Ingolstadt – Audi is revealing the headlights of its new R8 as the first of a number of technology highlights of the top sports car. The R8 uses LED headlights which can be supplemented by a laser high beam [...]